This despite the fact that there is a clear value in making the valuable bits of news content visible – i.e. machine readable.
Making this information visible has direct and incremental benefits
hNews will:
- Make your content much easier to find – with consistent news classification and mark up – see Value Added Search
- Give proper credit to the author(s) – see Proper credit
- Make clear the terms of use of your news content – by linking to a license defining legitimate and illegitimate uses – see Protect content
- Make your news principles transparent – see Transparent principles
- Unlock the hidden value of your news archive – by categorizing it using our tailored news format – see Unlock Archive
It can do this by telling programs (including search engine spiders) that read the article:
- Who wrote it
- The title of the article
- Who it was written for
- Whether it was edited (and who by)
- When it was first published
- How it has changed since publication
- When it was last updated
- What key subjects it is about
- What journalistic codes of practices (if any) it adheres to (via an embedded link)
- What usage rights are associated with the article (via an embedded link)
Additional Benefits
Over time value added news should:
- Keep users on site longer
- Give users more reason to trust your content (for example with news ingredients labelling)
- Make internal search significantly more effective (see our alpha Value Added Search engine)
- Prevent costly mistakes (as happened with United Airlines)
- Free up your data to help your readers spread your news (see value added news APIs)
